Not just another template
It goes without saying that your fitness studio needs a website. A website is an irreplaceable tool in your toolkit. Like a barbell to an Olympic lifter or running shoes to a marathoner. It is a crucial part of your online presence, but it isn’t the only part.
If your website is confusing to navigate or doesn’t work, what good is it?
If your website doesn’t engage users and get people into your gym, what good is it?
A “pretty” website is only part of the answer. Visitors need to be able to find it on their search engine of choice. It needs to be accessible and functional. It needs to engage users on all internet devices, effectively delivering your message, and converts those leads into customers.
My Custom Website Services include:
- Custom website designs
- Web development
- E-commerce solutions
- Membership solutions
- Content strategy & writing
- Ongoing website care and maintenance
Stand out from the crowd
What message does your fitness studio’s logo and brand convey to your customers?
If your answer is something like, “I don’t know” or “what brand?” – you need a brand-tervention.
Often overlooked and more often neglected, logos and branding are the backbone of your business’s visual identity.
Without a branding backbone, your business has no support to hold it up, no visual identity, and might as well be invisible to your customers. You need a professional logo and branding package to show your customers who you are, what you stand for, and that your facility is one that they can trust.
Print isn’t dead
Even a fitness studio can and should utilize print products and professional graphics as a part of their marketing strategy. Well-crafted print products and memorable graphics can help to create a cohesive brand message that customers won’t easily forget.
The importance of professional graphic design should not be overlooked, even for something as simple as a business card.
Sure, you went to that trade show and handed out dozens of brochures, but if you just used the same boring template from an online print retailer as everyone else, how are those prospective customers going to remember you and your gym?
A custom-designed, quality-printed marketing piece stands out from the crowd while reaffirming your brand and further connecting with your customers.
These days, graphic design doesn’t even mean just print. It can also mean a number of other digital graphics. Some examples include:
- social media share images (viral images, memes)
- cover photos
- banner ads
- the list goes on…
If your company’s graphic design has thus far been an afterthought, schedule your personal consultation now to find out how I can help!